Unlock 84 Million New Customers with Local Payments in LATAM
Accepting local payments in LATAM is the key to unlocking significant growth. In Latin America, international credit cards are not the norm; in fact, most banked users simply don’t have one. If your business only accepts card payments, you are missing out on the majority of the market. Letpay is changing that. We are excited to announce that your customers in Mexico, Peru, Chile, and Colombia can now pay the way they already do. Easily, locally, and without needing a credit card.
Why This Matters: A Market of 120 Million Users
Across these four key markets, over 120 million adults already use online bank transfers to shop, pay, and subscribe. The growth opportunity is immense because more than 96 million of these banked individuals do not have an international credit card.
Letpay directly connects you to the 80% of customers who would otherwise be blocked at your checkout. This simple change opens the door to a massive new client base.
Growth Opportunity by Market
| COUNTRY | BANKED ADULTS | CREDIT CARD HOLDERS | NEW CLIENTS POTENTIAL |
|---|---|---|---|
| Mexico | 60 million | 18 million | 42 million |
| Peru | 15 million | 3 million | 12 million |
| Chile | 12 million | 6 million | 6 million |
| Colombia | 33 million | 9 million | 24 million |
| TOTAL | 120 million | 36 million | 84 million |
Powerful Reach, Simple Integration
You can now tap into the most popular local payment systems, like SPEI, Yape, PSE, and CuentaRUT, with a surprisingly simple setup. For many of our partners, activating this potential can be done with just six lines of code by making a small adjustment to your existing JSON integration.
Next Steps to Boost Your Conversions
At Letpay, we bring you the data so you can stay ahead. Growth starts with clarity and the right timing, and we hope these insights help you make smarter, faster decisions for your business.
Ready to get started?
- Book a meeting with our Sales team to discuss a strategy for your business.
- Email our Accounts team to get your contract ID.
- Adjust your JSON by following the steps in our developer documentation to activate local payments and boost your conversion.